Lotus supposedly working up a new Elan, again

5 November 2019 - Autoblog

Lotus supposedly working up a new Elan, again

Insiders say a ragtop above the Elise will target the Porsche 718 Boxster

Geely's investment in Volvo, and giving Volvo the freedom to do what Volvo knows how to do, propelled the Swedish automaker to another level. This could be the year English automaker Lotus begins the same climb. Late last year, Bloomberg said Geely committed an initial $2 billion to the Lotus renaissance. That number was low, the Financial Times reporting Geely planned to invest billions over the next five years. In May this year, Lotus announced it was hiring 200 new engineers and opening a new engineering center to develop a new range of SUVs, GTs, and sedans that would expand consumer appeal to triple its current annual volume. Sports cars are a vital part of the new mix as well, Autocar citing Lotus insiders for a report that a new Elan convertible sports car has "a strong possibility of being revived in the next few years" as a nameplate.

Lotus made a splash about bringing back the Elan — along with a new Esprit, Eterne, Elise, Elite, and city car — at the 2010 Paris Motor Show. That was a very different Lotus, when Malaysian automaker Proton owned the English outfit and ex-Ferrari marketing honcho Dany Bahar manned the helm. In spite of promises of funding, the team at Hethel lurched through years of corporate drama and dire finances until Geely took over in 2017.

The latest Elan whispers sketch a convertible targeting the Porsche 718 Boxster - Lotus in general has Porsche in its sights. The car pictured above is from the first re-animation of the Elan badge, from 1989 to 1995. A coming Elan would sit above the Elise in the lineup, with more space, amenities, and luxury, at the same time as it would focus on being the lightest and most agile in the segment.

Before that arrives, however, Lotus needs to finish developing the sports car platform that will help carry the brand's new range for the next decade; The Lotus SUV uses Volvo's SPA architecture that carries the XC90 and XC60. CEO Phil Popham's Vision-80 program — which now seeks to grow annual volume not merely triple but six-fold to 10,000 cars by 2029 — will be centered around the multi-material architecture that replaces the Elise and Evora architectures presently employed. Due in two years, the rivet-bonded "alloy-core" chassis will likely include carbon fiber and other advanced materials. Its design will also incorporate updated engine, electronic and connectivity possibilities that can take advantage of Geely group technology such as electronic dampers and modern, in-house infotainment. The plan is to allow each model to fulfill worldwide regulations while at the same time cater to individual market tastes.

Before these platform and potential Elan appear, expect another sports car on the Evora platform that improves ingress, ergonomics and visibility, then the SUV and Evija electric hypercar. And yes, the Esprit is still in the conversation, Autocar writing that the legendary coupe is "also understood to be a long-term goal."

News By Tags

A1A2AbarthACAPAcidentealfa romeoAlfa Romeo GiuliaAlfa Romeo TonaleAlgarveAljustrelAmaranteappleArcos de ValdevezAssociação Automóvel de Portugalaston martinauctionaudiAudi A3Audi A4Audi A6Audi e-tronAudi q8Audi R8Audi Rs4Audi Rs6auto industryAutódromo Internacional do AlgarveAzores RallyeBarcelosBarreiroBejabentleybikebikesBMWBMW 1 SeriesBMW 2 SeriesBMW 3 seriesBMW 4 SeriesBMW 8 seriesBMW M3BMW M4BMW m5BMW X3BMW X5BMW x7bmw z4bombeirosBragaBrasilBrazilBrexitBugattibuying guideCabrioCaminhaCampeonato de Portugal de KartingCampeonato de Portugal de RalicrossCampeonato Nacional de Velocidadecar buying guidecar rentCarlos GhosnCarro elétricocarros usadosCarta de conduçãoCascaisCastelo BrancochevroletchinaChryslercitroenCitroen C3classicclassic carclassicsCoimbraconvertiblecoronavirusCrash Testcrash testsCristiano RonaldoCupraCupra Formentorcustom cardaciaDacia DusterDacia Sanderodieseldiesel scandaldieselgatedrag raceDSDucatielectricEMELemissionsEspanhaEspinhoEstacionamentoestradasEUEuropaeuropeevFafeFaroFCAFederação de Motociclismo de PortugalFerrariFiatFiat 500Fiat 500eFiat 500XFiat PandafordFord FiestaFord FocusFord KugaFord RangerFord Transitformula 1Formula eFranceFrankfurt Motor ShowGenesisGeneva Motor ShowGermanyGNRGondomarGoogleGovernoGuardaGuimarãeshistoryhondaHonda CivicHonda HR-VhybridHyundaiHyundai i20Hyundai Santa FeHyundai TucsonISVitaliaItalyJaguarjeepJeep CompassJeep GladiatorJeep WranglerkiaKia NiroKia SportageLA Auto ShowLamborghiniLancialand roverLand Rover DefenderLand Rover DiscoveryLeirialexusLisboaLisbonLotusLouléMaçãoMadeiraMaiaMarco de CanavesesMaseratiMatosinhosmatrículasmazdaMazda CX-5Mazda CX-60Mazda MiataMcLarenMercado automóvelmercedesMercedes A-classMercedes S-ClassmetroMGMiguel OliveiraminiMini CooperMini CountrymanMini John Cooper WorksMitsubishiMitsubishi OutlanderMonçãoMontalegreMorganMOTOCROSS E ENDUROmotorcyclemotorsportNew York Auto ShownissanNissan GT-RNissan LeafNissan MicraNissan QashqaiOdemiraoffroadOlhãoOliveira de AzeméisopelOpel AstraOpel CorsaOpel MokkaOvarPalmelaparcómetrosParedesPenafielPeugeotPeugeot 208Peugeot 308Peugeot 5008Peugeot 508Peugeot 508 SWpickuppolicePombalPonta DelgadaPonte de LimaPorschePorsche 911Porsche CayennePorsche MacanPorsche PanameraPorsche TaycanPorsche Taycan Cross TurismoportagensPortimãoPortoPortugalpreçosProdução automóvelPSAPSPradaresRalicrossRallyRamRange RoverRange Rover EvoquerecallrenaultRenault AustralRenault CapturRenault DusterRenault MeganeRenault Zoerent a carreplicarestorationRio MaiorRolls-Roycesafetysafety ratingsSafety testsSamsungSanta Maria da FeiraSantaremSanto TirsoSão João da MadeiraSão MiguelscooterseatSeat CupraSeat LeonSeat TarracoSergio MarchionneSetubalSintraskodasmartSmart ForTwospainspy shotsStellantissubarusupercarssuvsuzukiSuzuki JimnytaxitechnologyteslaTesla Model 3Tokyo Motor ShowtoyotaToyota AygoToyota CorollaToyota HiluxToyota Land Cruisertoyota supraToyota YarisTroféu BetatrucktuninguberukUnited StatesUSAused car buying guideValençaValongovendasVendas de carrosViana do CasteloVieira do MinhoVila do CondeVila Nova de FamalicãoVila Nova de GaiaVila RealVila VerdeViseuvolkswagenVolkswagen GolfVolkswagen ID.4Volkswagen T-RocvolvoVolvo XC40vwVW CaddyVW golfVW PoloVW T-RocYamaha